Last changed: 14/04/2020
While providing its Services, LIFETIME SMS MARKETING PRIVATE LIMITED may process the personal data of individuals on behalf of its Customers, and for the sole purpose of providing LIFETIME SMS MARKETING PRIVATE LIMITED Services to Customers. That can be the personal data of the Customers’ employees or personal data of the Customers’ end-users (hereinafter referred to as: Customer Personal Data).
For the purposes of providing Customers with LIFETIME SMS MARKETING PRIVATE LIMITED Services, LIFETIME SMS MARKETING PRIVATE LIMITED sometimes usessub-processors, who assist in providing the Services, or who may otherwise have access to the data stored within the LIFETIME SMS MARKETING PRIVATE LIMITED platform. You can find up to-date an up-to date list of them below.
Service Specific Sub-processors
LIFETIME SMS MARKETING PRIVATE LIMITED sometimes uses third parties to provide specific functionalities within LIFETIME SMS MARKETING PRIVATE LIMITED Services. In order to provide the relevant functionalities, these third parties (sub-processors) could have access to Customer Personal Data:
Sub‑processor | Purpose of sub-processing | Sub-processing location |
Zendesk ltd. | Provision of cloud-based customer service software and support ticketing system /help desk solution. | USA |
Amazon Web Services, Inc | Providing cloud hosting for various services – data analysis, email campaigns, proxying and balancing for whitelabel customers. That includes auxiliary utilities such as DNS, monitoring and support. Storage, provision of products and services used for communication between LIFETIME SMS MARKETING PRIVATE LIMITED platform and other origination or termination points for various communication services. Supporting services for Text to speech (TTS) like Amazon Polly. | EU, USA, Brasil, India |
Other Processors
Processor | Purpose of processing | Processing location |
Salesforce.com Inc. | Provision of CRM platform to LIFETIME SMS MARKETING PRIVATE LIMITED. | USA |
Oracle Corporation | Provision of marketing platform to LIFETIME SMS MARKETING PRIVATE LIMITED. | USA |
Aptrinsic, Inc. | Providing analysis of Customer behavior on Customer Portal to improve our products and services. Facilitate Customer’s promotional and marketing strategies. | USA |
Segment.io, Inc. | Statistical and analytical purposes for increasing performance of Services and user experience. | USA |
LiveChat, Inc. | Provision of interactive chat on lifetimesms.com | USA |
Affiliated companies:
LIFETIME SMS MARKETING PRIVATE LIMITED is a UK based company and our main processing facilities are located within the European Union. For all Customers that would like to have their Personal Data stored within the European Union, LIFETIME SMS MARKETING PRIVATE LIMITED is able to ensure that.
Unless otherwise agreed upon with the Customer in writing (whenever the Customer requires it), LIFETIME SMS MARKETING PRIVATE LIMITED shall ensure that the Customer’s Personal Data is stored and processed at the processing systems located in LIFETIME SMS MARKETING PRIVATE LIMITED data centers within the European Union. Our main data center is located in Frankfurt, Germany. Any transfer of Personal Data to LIFETIME SMS MARKETING PRIVATE LIMITED’s data centers located outside the European Union or the European Economic Area (EEA) can be made only upon such an explicit instruction of the Customer.
LIFETIME SMS MARKETING PRIVATE LIMITED is a global company and it is possible that employees from our affiliated companies have access to Customer Personal Data. Namely, LIFETIME SMS MARKETING PRIVATE LIMITED is able to offer its Customers technical support by operating a 24/7 “follow the sun” support model that leverages its support engineers in countries where LIFETIME SMS MARKETING PRIVATE LIMITED operates.
This means that although LIFETIME SMS MARKETING PRIVATE LIMITED will not move Customer Personal Data into another jurisdiction, sometimes LIFETIME SMS MARKETING PRIVATE LIMITED will provide Customer support from outside the European Union. LIFETIME SMS MARKETING PRIVATE LIMITED will always ensure that intercompany processing of personal data is in line with the applicable data protection laws, including GDPR. When the performance of the Services involves a transfer of personal data outside the European Economic Area (EEA), LIFETIME SMS MARKETING PRIVATE LIMITED will take the required steps to ensure there is adequate protection for such personal data. This will be done in accordance with Articles 44 to 49 of the GDPR, which may include entering into the Standard Contractual Clauses set out in the European Commission’s Decision 2010/87/EU.
You can find a complete list of our affiliated companies here
Other sub-contractors:
LIFETIME SMS MARKETING PRIVATE LIMITED sometimes uses certain subcontractors to assist in operations which are necessary in order to provide LIFETIME SMS MARKETING PRIVATE LIMITED Services. Below is a list of our sub-contractors that provide us with data center hosting services. Such sub-contractors do not have access to any data within our processing systems, e.g. they are not sub-processors of Customer Personal Data.
Sub‑contractor | Purpose of sub-contracting | Location of data center |
Equinix (Germany) GmbH | Provision of data center hosting services. | Frankfurt, Germany |
Altus IT d.o.o. (Croatia) | Provision of data center hosting services. | Zagreb, Croatia |
Equinix do Brasil Soluções em Tecnologia em Informática LTDA. (Brasil) | Provision of data center hosting services. | Sao Paolo, Brazil |
Equinix Hong Kong Limited (China) | Provision of data center hosting services. | Hong Kong, China |
Net Magic IT Services Private Ltd (India) | Provision of data center hosting services. | Mumbai, India |
Viettel – CHT Company Limited (Vietnam) | Provision of data center hosting services. | Hanoi, Vietnam |
Big Band Sdn Bhd (Malaysia) | Provision of data center hosting services. | Kuala Lumpur, Malesia |
Stack.M1 (Russia) | Provision of data center hosting services. | Moscow, Russia |
Vodafone Italia S.p.A. (Italy) | Provision of data center hosting services | Bergamo, Italy |
ITnet S.r.l. (Italy) | Provision of data center hosting services | Rome, Italy |
LeaseWeb Deutschland Gmbh | Provision of data center hosting services and HW equipment lease services (fully managed by LIFETIME SMS MARKETING PRIVATE LIMITED) | Frankfurt, Deutschland |
Other sub-processors and recipients of Customer Personal Data
Please also read the lifetimesms Privacy Notice to see other categories of recipients of Customer Personal Data.